In our ‘Loved not owned’ campaign we presented a snapshot of Octavia owner’s lives and the relationship they have with their car; told through the objects that travel in them. Partnering with ethnographer, Paula Zuccotti we produced an integrated campaign across content, social and digital media.
Our campaign sought to bring to life the unique and irrepressible joy people experience when they eat Cadbury Dairy Milk.
To launch George’s new home furniture range we hired a house in London, furnished it using all George products and invited influencers in to experience the products first hand.
To bring joy to the nation at Christmas we created a giant advent calendar made of 24 trucks.
After 13 years off our screens, we set out to bring back the classic Milk Tray man and in doing so get Milk Tray into new households