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2015-11-07

Cadbury Advent Calendar

Cadbury

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project
PROJECT SUMMARY

To bring joy to the nation at Christmas we created a giant advent calendar made of 24 trucks. Each day in December, a Cadbury truck arrived at a new location across the UK to deliver a special Christmas treat to the locals and, of course, chocolate. Our Cadbury Christmas convoy allowed us to deliver joy to thousands of people face-to-face whilst our TV, print, social and digital campaign elements all support and amplify this experiential campaign.

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